British Sandwich Week is a week-long celebration of the greatest food to go and quite possibly the most iconic British culinary invention, the Sandwich.

The humble sandwich is celebrated in all it’s glory during British Sandwich Week and year on year the buzz around the week seems to grow with more and more companies using the week to promote their business.#BritishSandwichWeek trends across twitter during the week and newspapers, magazines, TV shows and radio programmes join in celebrating what is a staple British lunch.

Sandwich manufacturers and retailers across the UK all have their own way of celebrating this fantastic food, many offering special promotions and new ranges during British Sandwich Week. Several will also be building on their charitable links by donating some of their proceeds or even having buy-one-donate-one initiatives for customers to take part in.

On the theme of celebrating, the sandwich industry also holds it’s annual Awards, the Sammies, where the Best New Sandwich, Sandwich Retailer of the Year and many more are crowned. Like the Oscars, we recognise that there’s so much that goes on behind the scenes, with awards in technical, marketing and environmental categories.

• Visit the Sammies Awards Website

We hope to engage with members again for British Sandwich Week 2021 and continue to promote the sandwich. The dates for British Sandwich Week 2021 are 16-22 May so don’t miss out on the action. #BritishSandwichWeek #Sammies20 #sandwiches

PR Contact:

Pretzel Group

T: 01625 447963